Pew reports on the adoption rate of online video: “57% of internet users have watched videos online and most of them share what they find with others.” This certainly speaks to the growth of broadband connections, but I do wonder what percentage of those watched videos were of cats doing cute things. My guess is… Continue reading 57% of Internet Users Have Watched Videos Online
Category: online video
MySpace Looks for More Original Content
As competition for the hearts of web users heats up, MySpace is looking to become something more than an aggregator and social network, but a content producer, and conduit for others to do so: “MySpace had a great deal of success with their short form webisode, “Prom Queen”. The heavily hyped ode to teenage drama… Continue reading MySpace Looks for More Original Content
Newspapers Challenge TV with Online Video
Broadcasting & Cable looks at the rise of online video within newspaper websites: “In the race to capitalize on the popularity of broadband video, newspapers are continuing to take a page from TV stations’ playbooks by producing increasingly sophisticated newscasts and other Web programs. And although the newscasts may not pose a threat to stations’… Continue reading Newspapers Challenge TV with Online Video
YouTube Adds New Features to Embedded Video
Google/YouTube has launched an interesting new feature to its embedded video player. If you find a video on YouTube, and want to display it on your website, you can embed it there with a bit of code. So the video plays right on your site, even though YouTube is hosting it. Now, this video on… Continue reading YouTube Adds New Features to Embedded Video
May the Mashup Be With You
The Wall Street Journal reports on a surprising new mashup project. George Lucas will make clips from his Star Wars movies available free to fans, and allow them to alter, recut, mashup, and share however they like. Just another example of how engaging your audience online is being taken very seriously by media owners.
YouTube: Helping Media Companies Stay Relevant
The Associated Press has a great interview with the founders of YouTube, Chad Hurley and Steve Chen. Some choice quotes: “What our users want to watch is themselves. They don’t want to watch professionally produced content. There are so many people with cameras that have the opportunity to create their own content and so many… Continue reading YouTube: Helping Media Companies Stay Relevant
NY Times: Taking Online Video Seriously, Despite Lack of Monetization
A goldmine of interesting quotes from NY Times Sr. Vice President of Digital Operations Martin Nisenholtz, regarding The New York Times’ foray into online video. A sampling: “We started to create original video for the web – and grew a desk from a handful to 25 people completely integrated into the newsroom.” “Once reluctant print… Continue reading NY Times: Taking Online Video Seriously, Despite Lack of Monetization
The Monetization Dilemma for Online Video Creators
BusinessWeek looks at the ways online video sites such as YouTube are beginning to compensate those who create content, and the issues that arise from this. For content creators, there may be a trade off on how well they can monetize their creations: “[Online video creator Christine] Gambito is coming to terms with the mixed… Continue reading The Monetization Dilemma for Online Video Creators
Eyeballs are Moving Online for TV Content
The BBC reports that eyeballs are moving online for TV content: “Almost half of European broadband users are using their computers to watch television online, a survey claims. The ability to “take control” of their viewing was the motivation for many users said Motorola, which interviewed 2,500 people including the UK… We are witnessing a… Continue reading Eyeballs are Moving Online for TV Content
Drinking Microsoft’s Kool-Aid: Silverlight to Kill Flash?
It seems that suddenly everyone is impressed with Microsoft again, as they introduce their rival to Flash called Silverlight. At this point, the news is more for web developers to get excited about, but it seems that this technology may surely affect most users of the web at some point. Robert Scoble describes why: “For… Continue reading Drinking Microsoft’s Kool-Aid: Silverlight to Kill Flash?