Alex Iskold explains what microblogging is, and how it differs from blogging and social networks: “Despite the fact that content creation in social networks is very easy, it has a very different purpose and very different feel from blogging. In social networks the informational bits are scattered, but in blogs, they are focused and organized… Continue reading The Difference Between Microblogging, Blogging, and Social Networks
Category: blogging
Connecting Blog Posts to Connect With Readers
Darren Rowse shares tips on how to create a connection between your blog posts with two benefits: This makes it easier to come up with more top quality content. It helps lead readers on a journey. His advice: “Treat every post you write as an introduction to the next one.” Darren then looks at how… Continue reading Connecting Blog Posts to Connect With Readers
Online Content Creators Find it Hard to Turn Page Views into Dollars
Daisy Whitney of TV Week looks at the difficulty that popular online content creators find when trying to monetize their efforts: “There is a very good chance that people creating shows that reach 500,000 viewers a month or more will be able to go full-time… I don’t know if you should quit your job, but… Continue reading Online Content Creators Find it Hard to Turn Page Views into Dollars
How to Take a Vacation from Blogging, and Grow Traffic in the Process
J.D. Roth shares his process to ensure his blog kept running, even while he was on vacation: “In July, I spent three weeks traveling to London, Dublin, and New York. During that time, my blog didn’t lose traffic. In fact, it gained readers. Here’s how I did it.” He accomplished this by spending the month… Continue reading How to Take a Vacation from Blogging, and Grow Traffic in the Process
How Bloggers Monetize the Attention they Receive
Bernard Lunn looks at the two types of bloggers that are motivated by making money: Aspiring media moguls Blogging for attention He focuses in on the second type, and how bloggers can monetize the attention they receive in ways other than display advertising: Corporate bloggers – using the medium as another form of public relations… Continue reading How Bloggers Monetize the Attention they Receive
New York Times Takes Online Journalism Seriously
Here is a video that gives you a behind the scenes look at The New York Times’ digital newsroom, and their process. Some interesting quotes: “If something is ready, you publish it, and you publish it in whatever forum is available at the moment. Usually, thats the web, because its available all the time.” “One… Continue reading New York Times Takes Online Journalism Seriously
The Loneliness of the Long Tail
Alex Iskold states that “There’s No Money In The Long Tail of the Blogosphere.” “Because of the power law, the long tail of the blogosphere is huge and so any individual blog is not easily discovered. That is, the chance that a random Internet surfer will find a blog that is part of the long… Continue reading The Loneliness of the Long Tail
From Blogger to Community Manager
Dave Winer is looking to create an active community around his blog, where members could “vote” up stories, as one would do on Digg.com. “…it would serve as an editorial system. Only members could participate in the social functions, but anyone could read the results. You could see what the community decided was important at… Continue reading From Blogger to Community Manager
Everything a Blogger Needs to Know About Search Engine Optimization
Aaron & Giovanna Wall have just released an outstanding piece: “The Bloggers Guide to SEO.” It starts off explaining why search engine optimization is so crytical, and why no one who wants their blog to be read, can ignore Google: Consider that Google owns… the #1 search portal a leading email service a leading customized… Continue reading Everything a Blogger Needs to Know About Search Engine Optimization
Blogger Cites “Freedom” as Distinction Between Her and Big Media
Nikki Finke, who manages the blog “Deadline Hollywood Daily,” points out how she differs from more established media outlets: “I don’t think I’m a better journalist than anybody else,” she said. “I don’t think I’m a harder-working journalist than anybody else. I do think I have a forum where I have more freedom than anybody… Continue reading Blogger Cites “Freedom” as Distinction Between Her and Big Media