Everything a Blogger Needs to Know About Search Engine Optimization

Aaron & Giovanna Wall have just released an outstanding piece: “The Bloggers Guide to SEO.” It starts off explaining why search engine optimization is so crytical, and why no one who wants their blog to be read, can ignore Google:

Consider that Google owns…

  • the #1 search portal
  • a leading email service
  • a leading customized home page
  • a leading feed reader
  • the leading feed management system
  • the leading analytics product
  • the largest distributed ad network
  • the most widely distributed traffic monitoring toolbar
  • the largest video content hosting site; and
  • Google collects data from millions of Google accounts every day

What follows are 3,500 words of easy to understand tips and advice on how to optimize your site for search engines.

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