Mobile Journalists Deliver Hyper-Local Coverage

The Fort Myers News-Press is utilizing mobile journalists to focus on hyper-local news coverage: “They spend their time on the road looking for stories, filing several a day for the newspaper’s Web site, and often for the print edition, too. Their guiding principle: A constantly updated stream of intensely local, fresh Web content — regardless… Continue reading Mobile Journalists Deliver Hyper-Local Coverage

Bleak Outlook for Ad-Sales in 2007

Traditional media may have to make some big adjustments, very quickly, as the outlook for ad-sales worsens: “Not only will marketers continue to shift dollars from traditional media to emerging venues such as the Internet — possibly at a slightly reduced rate — but audience fragmentation will make it harder for media outlets to win… Continue reading Bleak Outlook for Ad-Sales in 2007

Mobile Service Providers Revamp Strategy for Content

With mountains of data poised to go mobile, cell phone carriers are changing strategy in their stronghold on what gets through: “When Verizon and other U.S. cellphone carriers began selling mobile content like ringtones, games and wallpaper a few years ago, they kept a tight grip on what consumers could buy, allowing content to be… Continue reading Mobile Service Providers Revamp Strategy for Content

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Yahoo and Reuters Ask You to Become a Photojournalist

Some user-generated media and citizen journalist news: “Hoping to turn the millions of people with digital cameras and camera phones into photojournalists, Yahoo and Reuters are introducing a new effort to showcase photographs and video of news events submitted by the public.” The offer also seems to apply to video, and includes a print component:… Continue reading Yahoo and Reuters Ask You to Become a Photojournalist

The State of Magazines Online

The Bivings report studied magazine websites for their use of web 2.0 elements. Some key findings: The most common online feature offered by magazines is RSS feeds (48 per cent). Message boards/forums are offered by 46 per cent of magazine websites. 38 per cent of the magazines require registration to view all of the site’s… Continue reading The State of Magazines Online

Will Journalists Need Their Employers?

Michael Hirschorn at the Atlantic Monthly talks about the future of newspapers, and the disruptive technology of blogging. He muses on whether the internet has set journalists free: “Meanwhile, top reporters and columnists at major newspapers are realizing (or will realize soon) that their fates are not necessarily tied to those of their employers. As… Continue reading Will Journalists Need Their Employers?