Category: social networks

How to Use LinkedIn to Drive Editorial Strategy

Image by Christoph Today I want to share the story of what one business media brand is doing to get closer to their audience, and how they are leveraging social media to drive editorial strategy. Control Engineering’s Editorial Director David Greenfield setup a group called Automation & Control Engineering on LinkedIn, and has been integrating… Continue reading How to Use LinkedIn to Drive Editorial Strategy

Shared-Experience, Community, and Meaning: How Social Networks Affect Our Lives.

“What sad times we live in.” These are the words written to me from an old friend this week. On January 25, she became an aunt. On February 3, the baby passed away. I know this, because of Facebook. I know this, because we each made the effort to connect, after years of distance. I… Continue reading Shared-Experience, Community, and Meaning: How Social Networks Affect Our Lives.

Lessons From Facebook

Several weeks back, I wrote about how Facebook changed my life, and how it can change your industry. A recent discovery has me taking another look at how Facebook can connect people. I want to share the story of what a high school class from 1988 is doing to leverage Facebook, and explore the lessons… Continue reading Lessons From Facebook

Teenagers: Constant Information Consumption and Creation

As blogging, twittering, instant messaging, email and social media become more integrated in our lives, we are quickly becoming a culture of constant information consumption and constant information creation. A recent trip to Panera became a lesson in the sociology of teenagers for Scott Karp, as he observed those at the table next to him:… Continue reading Teenagers: Constant Information Consumption and Creation

The Cure for Loneliness Via Online Mapping

As more location features become available for our mobile devices, there is excitement and a shift in how we connect with others. Google’s My Location tracks where you are, and gives you the following data instantly: Real-time traffic — See where the congestion is, and estimate delays in over 30 major US metropolitan areas. Detailed… Continue reading The Cure for Loneliness Via Online Mapping

The Difference Between Microblogging, Blogging, and Social Networks

Alex Iskold explains what microblogging is, and how it differs from blogging and social networks: “Despite the fact that content creation in social networks is very easy, it has a very different purpose and very different feel from blogging. In social networks the informational bits are scattered, but in blogs, they are focused and organized… Continue reading The Difference Between Microblogging, Blogging, and Social Networks

Google: The Biggest Social Network of Them All

How much traffic does Google get? I would imagine its more than MySpace, the current biggest social network out there. Google announced some new features this week that, increasingly, turns the web into one big social network, all centered around Google. Google Knol This is essentially a competitor to Wikipedia, with two huge differences: a… Continue reading Google: The Biggest Social Network of Them All

Facebook: The Fickleness of Social Network Success

This snowy Monday morning has several folks thinking about the incredible backlash that Facebook is experiencing due to its “Beacon” service, which is an attempt to monetize the site: Scott Karp: “Facebook Beacon, currently in the process of going down in flames, is a classic case of overreaching… Facebook overreached because it’s acting like a… Continue reading Facebook: The Fickleness of Social Network Success