Digg.com, the social news website, has been changing system to help ensure that a broader group of users have a chance see their voice matter on the site. In doing so, they seem to have marginalized a core part of their community. Digg’s goal: “Digg’s promotional algorithm ensures that the most popular content dugg by… Continue reading Social News: As Real as the Tooth Fairy?
Don’t know what a widget is? Well, chances are you have at least seen them: “81 percent of all Web surfers in the U.S. saw a widget” in November 2007. Widgets are a way to distribute content, via embeddable chunks of code. Widgets can live on any website, and include a variety of content types,… Continue reading Widgets: Your Guide to Distributed Media
The Atlantic has renewed efforts to bring their magazine brand online, with impressive results. “The Web site “functioned for too long as just a marketing arm for the print magazine, rather than publication in its own right,” said James Bennet, the editor in chief. For years, he said, “it was a very small number of… Continue reading Roadmap for a Magazine’s Online Turnaround
I am playing with some local news websites, which focus on aggregating government statistics, user-generated content, and news from a variety of sources. While these site don’t feel whole yet, they offer some very compelling glimpses into how local news can be covered in the future. Here is a taste of a few of the… Continue reading HyperLocal Websites: Impressive But Still Lacking a Sense of “Place”
If there is one trend that journalists should pay attention to right now, I would say that it is the microblogging platform Twitter. Why? Because its snowball affect is coming quickly, and you have the chance to be a part of its evolution, instead of playing catch-up with other platforms like social media, video, blogging… Continue reading Journalists: Twitter is Trend Worth Embracing
As news organizations evolve to focus more on multimedia and leveraging new online tools, there are two lingering questions: Will readers be truly engaged? Is there a business model to support this? More and more, we are seeing examples of established media brands reorganizing themselves to leverage new media: The Associated Press “…The A.P. will… Continue reading Multimedia Journalism: Business Model Not Included?
As many are trying to capture massive amounts of page views on the web, others are more concerned with creating real engagement with a niche audience via online communities. Jeremiah Owyang is searching for the best definition of online community. This is the one he likes best so far: “Where a group of people with… Continue reading The Post-Page View World: The Growth of Online Communities
Mack Collier looks at several examples where businesses used blogs and social media to benefit their bottom line: South African winery, Stormhoek After developing a social media strategy, the company’s sales doubled within 7 month. “… before Stormhoek started blogging and involving bloggers in its marketing efforts [in May 2005], that the winery sold around… Continue reading The Business Value of Blogs
I love magazines. I have found that as I spend more time reading articles and blogs on the web, my magazine consumption has become even more sacred to me. The web may be a conversation, but magazines are cozy. How do I love magazines? Let me count the ways: They offer depth. I love reading… Continue reading The Web is a Conversation, But Magazines are Cozy
I want to take a look at how two websites covered a single live event, and identify the pros and cons in each reporting style. The event: Macworld keynote with Steve Jobs, CEO of Apple. Steve’s presentation is known for compelling product announcements, and as one of the best presentations in consumer electronics that you… Continue reading Live Blogging a Conference or Event: Learnings from Macworld