Bigger is Not Always Better: Niche Communities Online

On my blog at WeGrowMedia.com, I explore the value of focusing on serving smaller niche communities online: “The web does an incredible job of organizing and engaging small groups. What’s more, it gives a business data to measure how well they are serving that community; tools to research what their community needs; the ability to… Continue reading Bigger is Not Always Better: Niche Communities Online

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An Example of How to Serve and Grow an Online Community

From my blog at WeGrowMedia.com: The sudden death Daniel Jezek, of an online community leader sent an outpouring of emotions and condolences from those he served. It is an incredible example of what it means to truly support a community online. One of the many notes of condolence: “Dan’s talent created an amazing website but… Continue reading An Example of How to Serve and Grow an Online Community

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