Image by Oblivious Dude Is your career in transition? Mine is. So today, I want to share a bit about what I am planning, and some tips on how to transition your career. A Parting Glass The news of Reed Business Information closing down the remainder of its controlled circulation titles certainly set a path… Continue reading How to Transition Your Career
Month: April 2010
How Online Events Drive Revenue for Publishers
In the past, I’ve talked about how editor’s roles are changing: How they are now product developers How they can now serve their audience in new ways How they need to diversify revenue streams How marketing is now a part of their role How they CAN do more with less How they need to educate… Continue reading How Online Events Drive Revenue for Publishers
Publishers Ask: “Now What Are We Supposed to Do?”
Towards the end of the movie Forrest Gump, the title character sets off on a jog for thousands of miles across the country. Along the way, people attach meaning to this act, and a few dozen hearty folks follow him on the run. Then, for no reason at all, he simply stops and says, "I’m… Continue reading Publishers Ask: “Now What Are We Supposed to Do?”
Why People Blog and What We Can Learn From It
I’ve worked with 300 bloggers here at Reed Business Information, and that was split between two groups: Internal editorial staff. External bloggers – professionals who are in the trenches, sharing their experience & insight via blogs. These are individuals with years of experience in their markets using blogs as a real business tool. Today, I… Continue reading Why People Blog and What We Can Learn From It