Category: media

Traditional Media Well Placed to Reap Benefits of User Generated Media

Reuters reports on how the value of traditional media’s brands should help them online: “Traditional media companies are ideally placed to benefit from the explosion of user-generated content and should see it as an opportunity and not a threat even though the potential revenue is limited, a report says. (They) are very well positioned to… Continue reading Traditional Media Well Placed to Reap Benefits of User Generated Media

Media Companies Unite, Hold Hands, and Dive into Online Video

Variety looks at attempts by large media companies to unite online to take control of their content and create a competitor to YouTube. Jeff Jarvis calls this the creation of TheirTube. In other words – creating something on their own terms, instead of the terms of their audiences needs and preferences. Jeff, as usual, has… Continue reading Media Companies Unite, Hold Hands, and Dive into Online Video

News Search vs. Web Search

Search Engine Watch takes a look at Google’s list of top searches in 2006, as well as Yahoo’s. One key finding is that news searches and general web searches differed greatly. Two possible reasons: Demographics and/or psychographics. Situational intent. However, they do reach a valuable conclusion for journalists and media companies: “If you are looking… Continue reading News Search vs. Web Search

Online Photo Editing

I just thought this was a great overview of online photo editing tools. Don’t have Photoshop? No problem, these tools can get the job done online. More can be found here.

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Categorized as media

Evolution of Search and Media

Ask.com is trying out a new design and functionality for search results, with greater integration of information and media types. The three elements of the design are: Left: A search control panel that stays with you, complete with Zoom Related Search and Search Suggestions that update as you type. Middle: Results front and center to… Continue reading Evolution of Search and Media

Fundamentally Changing Publishing

A recent New York Times article discusses the radical changes going on in the marketing world around branding: “…the branding game has changed radically, largely because of the myriad choices the Internet provides consumers and because of the economic influence of widespread Web pontificating, known as the blogosphere, which barely existed as a popular force… Continue reading Fundamentally Changing Publishing

As Media Companies Evolve, Conflicts Arise

Hugo E. Martin points us to John Battelle’s “Packaged Goods Media vs. Conversational Media,” where he posits: “Major media companies are realizing that their digital assets are far more valuable than they initially thought, and they are reacting by putting folks in charge of those assets who they believe will protect the company. Not the… Continue reading As Media Companies Evolve, Conflicts Arise

Online Services a Boon to Traditional Media

Business 2.0 looks at how YouTube may is helping traditional media gain marketshare online, and regular TV as well. “An experimental “brand channel” YouTube launched in mid-October for CBS (Charts) in the hopes that it would become the model for other old media partnerships.” “In return, the media company gets to sniff around YouTube for… Continue reading Online Services a Boon to Traditional Media

Are Media Companies Leaders, or Followers?

Week after week, I link to articles that profile the massive changes going on within media and journalism. Each illustrates companies and people who are coping with a change in their industry that they are forced to endure. Perhaps these changes are discussed as “opportunities” in some articles; in others, but in many, they are… Continue reading Are Media Companies Leaders, or Followers?