Forbes looks at what the what newspapers are doing right, which is “exactly what industry experts have been telling papers across the country to do.” Emphasize local coverage Offer stories you can’t get anywhere else Keep it short Pick a point of view Keep serving up sports Don’t forget to goose circulation Ditch the broadsheet… Continue reading 7 Tactics for Newspaper Success
Author: Dan Blank
The Desperate Need For Context in a World of Information Overload
Romenesko points us to this quote from NBC anchor Brian Williams: “Jon Stewart is “the vitamin supplement” while network news is “the main meal…” Brian goes on to warn people about using the Daily Show as a primary source of political news. “If all you know about news is Jon’s take, it’s getting a bit… Continue reading The Desperate Need For Context in a World of Information Overload
Launch of a News Platform: Will it Shake Things Up?
PaidContent is reporting on the upcoming launch of Daylife: “The mission is to gather and organize news in ways that are most relevant to the user. That could be by event, topic, author, geography or other factors. Source pages that show what a journalist writes about or who is quoted are part of the mix.”… Continue reading Launch of a News Platform: Will it Shake Things Up?
Does the Future of News & Journalism Rely on “Fun”?
Robert Scoble has been reviewing his news reading habits with RSS feeds, concluding: “I wasn’t reading as many feeds lately because it just wasn’t fun.” Is this the metric that media companies and journalists are missing when they question the future of the news industry, and the tactics on dealing with massive competition from new,… Continue reading Does the Future of News & Journalism Rely on “Fun”?
Condé Nast Moves into Social News, Acquiring Reddit
Michael Arrington reports that Condé Nast has just acquired social news site Reddit.com, and will “…leave Reddit as a standalone site, and also integrate it into Condé Nast web properties.” The biggest surprise to me is that Reddit only has four employees!
Blogs: The Anti-Journalism
It is no secret that I am a big fan of blogs and new media. This morning I am shocked at the top story on Techmeme. Marc Cuban has posted “Some intimate details on the Google YouTube Deal” from an anonymous source, that he cannot confirm if any of it is accurate, but it simply… Continue reading Blogs: The Anti-Journalism
Newspaper Circulation: Declines, Falls, then Plunges
Okay, which sounds worse: Big Metros Show Severe Declines in Latest Circ Report Daily Circulation Falls at U.S. Papers Circulation Plunges at Major Newspapers Changing that single word adds such urgency to the title.
Content Creators Rejoice: Google Needs You
Why is Google dominating the online landscape? They are not content creators, in fact, they desperately need content creators, such as large established media companies. A quote from Tim Armstrong, VP-advertising sales at Google: “There is a public perception about getting steamrolled by Google. But Google is not great at creating content. It’s not something… Continue reading Content Creators Rejoice: Google Needs You
Google Addiction: Are Effortless Results Worth the Risk?
The Washington Post looks into a new way that Google is trying to be more accountable for the performance of their ads, but in a very creepy way: “By applying technology to measure their impact, Google plans to differentiate its banner and video ads from those of its competitors. Teaming with online research firm ComScore… Continue reading Google Addiction: Are Effortless Results Worth the Risk?
Newspapers & Magazines Embracing Change
Some news clips from around the web, show an increasing awareness and openness to changes needed in the publishing industry. Forbes reports on the future of news: “So what does the future hold for the news business? To an increasing degree, blogs and user-generated content will be part of the mix.” Editor & Publisher has… Continue reading Newspapers & Magazines Embracing Change