Facebook: An Open Platform Moves the Internet Forward

Marc Andreessen takes a deep look into the new Facebook platform, concluding it is a “dramatic leap forward for the Internet industry.” Here’s why: “In a nutshell, the Facebook API enables outside web developers to inject new features and content into the Facebook environment. After signing up for a developer account on Facebook, the developer… Continue reading Facebook: An Open Platform Moves the Internet Forward

Marketing Needs Social Media

Brian Solis has a phenomenal post on how social media is affecting marketing. I am always skeptical of “manifestos,” as Brian calls his post, but it is filled with great ideas. “The future of marketing integrates traditional and social media elements. The new mix will include what you know along with the tools to succeed… Continue reading Marketing Needs Social Media

For Publishers Online: Circulation Could See Wild Mood Swings

Michael Arrington reflects on the success of Technorati, and how they are an interesting case study for the power of links. He assumes that their tagging links have helped push them to the top of search engine results, as Google and the rest place a high value on links. However, this may turn out to… Continue reading For Publishers Online: Circulation Could See Wild Mood Swings

Newspapers Challenge TV with Online Video

Broadcasting & Cable looks at the rise of online video within newspaper websites: “In the race to capitalize on the popularity of broadband video, newspapers are continuing to take a page from TV stations’ playbooks by producing increasingly sophisticated newscasts and other Web programs. And although the newscasts may not pose a threat to stations’… Continue reading Newspapers Challenge TV with Online Video