Google’s rise continues: “If there were any doubts that we were back into a new, digital media economy, they were laid to rest Monday when the price of Google’s shares topped $600 for the first time, giving it a price to earnings multiple of 49.54, and a market capitalization greater than the three biggest traditional… Continue reading Google Eclipses Big Three Media Companies
Author: Dan Blank
Craigslist: The Anti-Company
A NY Times blog asks Craig Newmark and Jim Buckmaster, the founder and CEO, respectively, of Craigslist a few questions about why their company is so different. Here are some of the more interesting quotes that illustrate the unique nature of Craigslist: “It sounds old-fashioned, but we generally don’t view information submitted by our users… Continue reading Craigslist: The Anti-Company
Content Creators Connecting Directly to their Audience
Radiohead’s sudden move to offer their new album online, for any price you want to pay, hits at the crux of how content is valued in the modern age. As “old media” companies evolve, startups push the envelope of how to serve communities and audiences, and lawyers get involved in content sharing online, Radiohead has… Continue reading Content Creators Connecting Directly to their Audience
How Cashing Out Affects Online Communities
Jeremy Wagstaff looks at MSNBC’s purchase of Newsvine, an online news sharing and citizen journalism community. His focus is that as “old media” companies buy social networking communities, that their is inherent risk that the community will leave: “How do you reward those who make a website like Newsvine what it is? Or at least,… Continue reading How Cashing Out Affects Online Communities
Moving B2B Websites Forward: Content vs. Functionality
RBI CEO Tad Smith comments on his vision for how to move B2B websites forward, in terms of the balance between content vs. functionality & performance: “To me, a dollar today spent on site engineering is better than one spent on building editorial content. This may seem counterintuitive, but there’s too much focus on content.… Continue reading Moving B2B Websites Forward: Content vs. Functionality
Google Launches Video Ads
Google is now offering YouTube videos in it popular AdSense advertising network: “We’re excited about the launch of video units — a new way to enrich your site with quality, relevant video content in an embedded, customizable player. Simply embed a snippet of code and have relevant YouTube partner content streamed to your site. You… Continue reading Google Launches Video Ads
Do You Want a Large Audience, or a High Value Audience?
What is of more value: a large audience, or a smart, engaged audience? Robert Scoble takes a look at how much traffic he gets to his blog from those who link to him. He concludes that overall, few referrers give him loads of traffic; and those that do, may not be the audience he wants:… Continue reading Do You Want a Large Audience, or a High Value Audience?
Newspapers Leverage Blogs for Growth and Revenue
More and more, newspapers are integrating blogs into their websites: “Once upon a time, newspapers wanted nothing to do with bloggers, those amateurs who opined on anything that caught their fancy, whether it was interesting, or accurate, or not. That was then. Now newspaper websites, desperate for readers and revenue, are increasingly in cahoots with… Continue reading Newspapers Leverage Blogs for Growth and Revenue
Online Editorial Strategy at Reed Business Information
B2B has a profile of Reed Business Information’s efforts around blogs, online editorial, podcasts and videos in a profile of my manager, VP-Editorial Director Karen Field.
The Long Tail is Alive and Well on Facebook
Tim O’Reilly looks into the reality of the 5,000+ Facebook applications that developers have created: “The good news has already been widely disseminated: there are nearly 5000 Facebook applications, and the top applications have tens of millions of installs and millions of active users. The bad news, alas, is in our report: 87% of the… Continue reading The Long Tail is Alive and Well on Facebook