The New York Times’ deputy managing editor praised staffers for their ability to tell compelling stories online, without the need for the newspaper: “Times have changed. Our online storytelling skills have evolved to the point where you really can get the whole story without reading a newspaper article. It’s a remarkably rich experience that goes… Continue reading Journalism Evolving Past the Need for Paper
Month: September 2007
Bringing a Magazine Online; Adding Interactivity
Better Homes and Gardens is bringing their brand online, and rethinking everything in the process: “Web surfers are no longer satisfied with passively reading sites about home decorating, cooking and gardening… They want to be a part of the action by designing rooms, writing cookbooks, learning how to execute craft projects and creating a garden… Continue reading Bringing a Magazine Online; Adding Interactivity
The Value of Social Networking Sites
I survey from eMedia in the UK has some interesting stats regarding peoples opinion of the value of social networks. Almost one third of users (31%) have already entered false information about themselves to protect their identity. Nearly one in four (24%) users log in every day with half of them logging in several times… Continue reading The Value of Social Networking Sites
Google Launching Interactive Ads
Google is launching interactive ads called “gadget ads.” “non-traditional ad units with interactive, rich media capabilities – not only enable advertisers to target audiences in a flexible and timely manner via regular updates within the ad unit, but also allow users to engage with ad content in a way static ads haven’t facilitated in the… Continue reading Google Launching Interactive Ads
New Services Marry and Analyze Your Data
Jason Calacanis talks about a trend among some amazing new web services: “data normalization.” “These services are creating a layer on top of existing services in order to do something that those services typically don’t want done. In the case of Mint they might show you how your bank is ripping you off and get… Continue reading New Services Marry and Analyze Your Data
Social News Sites Digg and Propeller Add Features
Two social news sites are adding features to further engage their audiences: Digg: They are adding more social networking features to allow users to find ‘like-minded friends.’ Propeller: Rebranded and relaunched (formerly known as Netscape), and is working on a site that gives readers more ‘personal relevance.’
NBC Moves Programming Online in Ad-Supported Site
NBC just took a big jump into the online world, offering its shows for free through AOL: “NBC will start offering its top television shows as ad-supported downloads this fall (autumn) from the NBC Direct website.””The announcement is a major setback for the NBC/ News Corp joint venture Hulu, which was originally set up to… Continue reading NBC Moves Programming Online in Ad-Supported Site
NY Times Stops Charging for Content; Gives up $10 million in Subscription Revenue
The New York Times has stopped charging for most sections of its website, including its TimeSelect content, and a large chunk of their archives. The reason for the change: “What changed, The Times said, was that many more readers started coming to the site from search engines and links on other sites instead of coming… Continue reading NY Times Stops Charging for Content; Gives up $10 million in Subscription Revenue
Blogging: A New Speaking Platform
The Wall Street Journal spoke with two real estate moguls in Beijing; the interview had an interesting note about the power of blogging: WSJ: Mr. Pan keeps a very popular blog which he uses to comment on China’s real estate industry. Whose idea was that? Ms. Zhang: His idea. I should give credit to him… Continue reading Blogging: A New Speaking Platform
Wall Street Journal to Launch Glossy Magazine
The Wall Street Journal announced that it will launch a new magazine in its Saturday edition titled “Pursuits.” “Aimed at building the Journal’s consumer advertising revenue, including from luxury-goods and travel advertisers, the new magazine is expected to launch next September, distributed with the Journal’s Saturday edition. Its content will be made available free online,… Continue reading Wall Street Journal to Launch Glossy Magazine