New Services Marry and Analyze Your Data

Jason Calacanis talks about a trend among some amazing new web services: “data normalization.”

“These services are creating a layer on top of existing services in order to do something that those services typically don’t want done. In the case of Mint they might show you how your bank is ripping you off and get you better rates for your credit card or savings account. In Clickable’s case they reveal the fact that you might be wasting money on a certain competitive keyword on Google AdSense and advise you to spend that money on the same keyword on Yahoo or Microsoft’s search services.”

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