News Websites Akin to “A Lot of Talking, But No Action”

Paul Bradshaw doesn’t think highly of news media that doesn’t interact with its community:

“Have you ever been to one of those meetings where there is a lot of talking – but no action? That’s what most news websites and blogs are like at the moment. One endless meeting.”

His solution is to ask 6 questions as to how he can make connections after a piece is published online:

  • Who can I connect with?
  • What did the journalist read to write this?
  • Where did this happen?
  • When are events coming up that I need to be aware of?
  • Why should I care?
  • How can I make a difference?