Darren Rowse shares his thoughts on how to launch a blog network. Lots of good insight, including this:
“Successful Blog Network are Built on Successful Blogs – if I had one piece of advice for an aspiring blog network owner it would be to start by building (or acquiring or partnering with) a successful blog. I’ve seen a number of blog networks attempt to start 20 new blogs from scratch – only to find that they had nothing to build them on.”