Online Surpasses Newspapers in Recruitment Advertising

Alan D. Mutter reports on how the web is affecting traditional media: “Employers spent more money on Internet recruitment advertising than in newspapers in 2006, making this the first time any of the traditional newspaper categories has been surpassed by the digital media.” The article continues: “All the newspaper revenue sources are under increasing pressure.”… Continue reading Online Surpasses Newspapers in Recruitment Advertising

Deep Trouble for Deep Links

CNET is reporting on a recent court judgement preventing deep linking to webcasts. This case in particular deals with linking directly to supercross motorcycle videos, bypassing the sponsors who paid to be on the official site with the videos. The article looks at a few sides of the issue, and other recent legal cases involving… Continue reading Deep Trouble for Deep Links

Dealing With Duplicate Content in an Age of Aggregation & Licensing

As aggregation and licensing grows with content providers online, there are some questions around how Google handles duplicate content across domains. The article reviews the following: What is duplicate content? What isn’t duplicate content? Why does Google care about duplicate content? What does Google do about it? 10 ways to proactively address duplicate content issues.

Dealing With Duplicate Content in an Age of Aggregation & Licensing

As aggregation and licensing grows with content providers online, there are some questions around how Google handles duplicate content across domains. The article reviews the following: What is duplicate content? What isn’t duplicate content? Why does Google care about duplicate content? What does Google do about it? 10 ways to proactively address duplicate content issues.

2007: A Look Ahead

Read/Write Web has their 2007 Web Predictions. Some highlights: RSS will go mainstream in a big way. The use of widgets will grow. Web Office continues to ramp up. Rich Internet Apps will be a major force in 2007. Semantic Web products will come of age in 2007. Expect some shakeups in the online advertising… Continue reading 2007: A Look Ahead

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Categorized as innovation

News Search vs. Web Search

Search Engine Watch takes a look at Google’s list of top searches in 2006, as well as Yahoo’s. One key finding is that news searches and general web searches differed greatly. Two possible reasons: Demographics and/or psychographics. Situational intent. However, they do reach a valuable conclusion for journalists and media companies: “If you are looking… Continue reading News Search vs. Web Search

Integrating Video Content

Andy Dickinson offers some tips for newspaper websites when adding video content to their arsenal. He suggests: Start small. Bulletins… start your video content with a short bulletin or news round-up. Keep it short. Link content. That last tip is crucial. I see so many sites create new areas for multimedia that are so separate… Continue reading Integrating Video Content

Digg Evolves with New Features, but the Same Old Problems

Digg.com has rolled out some new features this week: Interface Design, Digg Goes Widescreen Top 10 Stories/Videos Videos Enhancements Podcasting Profile Enhancements However, they continue to find the balance between being open to a user-generated content website, and being a gatekeeper: “Digg continues to crack down on users who plant phony stories on behalf of… Continue reading Digg Evolves with New Features, but the Same Old Problems