Mark Glaser has created a great primer on hyper-local news: “Hyper-local news is the information relevant to small communities or neighborhoods that has been overlooked by traditional news outlets. Thanks to cheap self-publishing and communication online, independent hyper-local news sites have sprung up to serve these communities, while traditional media has tried their own initiatives… Continue reading A Primer on Hyper-Local News
BusinessWeek Integrates Print and Web Teams
More top publications are integrating their print and web editorial teams: “BusinessWeek has joined the crowd, putting one editor in charge of print and online for each of eight major content areas… As part of the changes, a dozen business and editorial staffers will be laid off.” “While coverage is intended to be seamless between… Continue reading BusinessWeek Integrates Print and Web Teams
Connecting Blog Posts to Connect With Readers
Darren Rowse shares tips on how to create a connection between your blog posts with two benefits: This makes it easier to come up with more top quality content. It helps lead readers on a journey. His advice: “Treat every post you write as an introduction to the next one.” Darren then looks at how… Continue reading Connecting Blog Posts to Connect With Readers
Newspapers: Will Online Revenue Make Up for the Decline in Print?
The American Journalism Review takes a sober look at the future for newspapers as they look to the web to make up for the decline in print. Some great quotes from teh article: “Newspaper Web sites are attracting lots of visitors, but aren’t keeping them around for long. The typical visitor to nytimes.com, which attracts… Continue reading Newspapers: Will Online Revenue Make Up for the Decline in Print?
Google: The Biggest Social Network of Them All
How much traffic does Google get? I would imagine its more than MySpace, the current biggest social network out there. Google announced some new features this week that, increasingly, turns the web into one big social network, all centered around Google. Google Knol This is essentially a competitor to Wikipedia, with two huge differences: a… Continue reading Google: The Biggest Social Network of Them All
YouTube To Become Traditional Media Business
Scott Karp looks at YouTube’s effort to monetize their service, and concludes that they are becoming a traditional media business: “Google needs to monetize YouTube on a massive scale, and nobody’s figured out yet how to do that with other people’s copyrighted material or with low quality content that only amuses small numbers of the… Continue reading YouTube To Become Traditional Media Business
“Big Media Will Become Smaller”
Adam Tinworth reports from the Le Web 3 conference in Paris. He shares an interesting perspective from one of the speakers, June Cohen: “We think new media is new,” she said. And it is. “But old media is astonishingly new in the whole of human history.” Using the clock metaphor for human existence, “old media”… Continue reading “Big Media Will Become Smaller”
The Final Days of a Newspaper
The Cincinnati Post is shutting down come January 1. Editor & Publisher takes a glimpse inside the newsroom and speaks with the remaining staff: “There is life after journalism,” [Editor Mark Neikirk, a 28-year Post veteran] says, but admits, “I liked going to battle everyday in the newsroom.”
An Ivy League Education, For Free, Right Now
I hadn’t heard much about this, but it is sort of blowing my mind: major universities are putting their courses online for anyone, anywhere, to access… for free. Here are two: MIT’s OpenCourseWare They now have over 1,800 courses online. Open Yale Courses They just launched with 7 courses, and are looking to expand to… Continue reading An Ivy League Education, For Free, Right Now
Your Customers aren’t “Users,” they are “Participants”
Robert Scoble makes an interesting point about how many businesses view their customers online: “I’m tired of getting used by companies who just use and use and use without giving me anything in return. I remember three years ago when I first heard the words “user generated media.” That term still pisses me off. I’m… Continue reading Your Customers aren’t “Users,” they are “Participants”