The recent “Fake Steve Jobs” outing has given Scott Karp insight on what media companies need to do in order to innovate: “This should be a cautionary tale for every media company — nurture your talent, let them pursue new ideas and disruptive innovations, including those that take them outside the walls of the firm.… Continue reading Editors as Their Own Media Brands
Category: blogging
Are Blog Networks the Future of Newspapers?
Scott Karp asks: Should Newspapers Become Local Blog Networks? “What’s becoming clear is that blogs are now the organizing principle for newspapers’ original online content. And these are “real” blogs, i.e. driven by one or two individual bloggers, with (often active) comments, RSS feeds, the whole nine yards.” “…maybe what newspapers should become in the… Continue reading Are Blog Networks the Future of Newspapers?
Content Type Breakdowns on Top Blogs
Jeremiah Owyang offers two interesting posts this week: Breakdown of content types on the top 10 most popular blogs. Breakdown of content types on the top tech-blogs with a single author.
34 Lessons on Blogging
Three bloggers each share 11 lessons on blogging. Marc Andreessen Mark Evans Aidan Henry I just have one to add to their lists: When blogging, always eat cookies. I think a certain fuzzy blue monster will agree with me.
Executive Bloggers Beware
There was some blogging scandal this week, as the CEO of Whole Foods was discovered to have made postings to online forums that the SEC is now investigating. The Wall Street Journal looks a the issue of the difficult balance that executives must strike when blogging and posting their thoughts on the web.
The Shallowness of Short, Common Blog Posts
Jakob Nielsen suggests that writing more in-depth articles and blog postings, can be the key way to differentiate yourself from the vast echo-chamber of short, easy to create content on the web: “For many B2B sites with long sales cycles, quick hits to commodity-level content are insufficient. Instead, these sites need to build up long-term… Continue reading The Shallowness of Short, Common Blog Posts
Why Blogging is Better Than Writing for Magazines
Marc Andreessen looks back at his first five weeks of blogging, with some interesting thoughts: “…writing a blog is way easier than writing a magazine article, a published paper, or a book — but provides many of the same benefits.” “I think it’s an application of the 80/20 rule — for 20% of the effort… Continue reading Why Blogging is Better Than Writing for Magazines
Putting the “Social” Back into Social Networking
Susan Mernit explains why she suddenly finds Facebook so much more engaging than blogging. Hint: it puts the “social” back into social networking. “I’ve become completely enchanted by what I think of as the Facebook small town Twitter stream–aka status updates–that flow of one-sentence bulletins posted by people who are connected to me.” “These little… Continue reading Putting the “Social” Back into Social Networking
Premature Reporting on the Web
Marc Andreessen illustrates how the the web has created a lot of premature “reporting,” especially among tech bloggers. He uses the example of the launch of Facebook’s new platform, which happened five weeks ago: “If the backlash against Facebook’s platform has begun, then let me now start the backlash against the backlash.”
The Battle for Micro-Blogging: Twitter vs. Pownce
TechCrunch outlines the most recent battle between micro-blogging platforms, in this case: Twitter vs. Pownce: “The main differences: Twitter is mobile-ready, allowing users to receive friend requests and new messages via text message. And Pownce gives users more flexibility in communicating by allowing messages just to friends. Pownce also allows different kinds of messages –… Continue reading The Battle for Micro-Blogging: Twitter vs. Pownce