Content Creators Rejoice: Google Needs You
Oct 29th, 2006 by Dan Blank
Why is Google dominating the online landscape? They are not content creators, in fact, they desperately need content creators, such as large established media companies. A quote from Tim Armstrong, VP-advertising sales at Google:
“There is a public perception about getting steamrolled by Google. But Google is not great at creating content. It’s not something we talk about. I would not be worried about Google doing anything in the magazine space except for helping.”
The issue is that Google makes it so easy to find the tiniest of content creators. Matt McAlister recently described how his brother recently became a media brand, and how easy it is for anyone to do so.