USA Today Signals The End of One-Way Media

USA Today is reporting more traffic and engagement to their recently relaunched website, which has a strong focus on network journalism and user-generated content. The results so far:

  • Unique visitors to the site were up 21% from the previous month.
  • 380% increase in registrations.
  • Readers are spending more time per visit on the site.
  • Nearly 40,000 user comments were posted in March.

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