Analyzing Your Reading Habits

Google enveiled an interesting feature to its RSS reader. It allows you to analyze your reading habits, if you use their RSS service.

Matt Cutts shows an example of his habits – which feeds he reads most and when. This already seems to be fueling a war for bragging rights:

“I’ve read 2000+ blog posts from 80+ feeds in the last 30 days. Booyah!”

Steve Rubel asks a scary question:

“Now imagine if they were turn this information around and sell it to marketers. Thankfully, I bet their privacy policy prohibits it.”

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