I often see the New York Times’ TimesSelect service referred to as a viable option to easily monetize blogs. The Times put several columnists behind a paywall and asked readers to pay for access. While revenue may have gone up, relevance has gone down: “A good measure of their popularity is the Times’ most emailed… Continue reading Journalists Trapped Behind the PayWall
Category: newspapers
Journalists Confront News Aggregation
A recent conference brought journalists face to face with the man behind Google News – the aggregation service that has sent chills through the media industry. There are two perspectives on this matter. The first: “For some publishers — watching covetously as Google earns billions from contextual advertising — the search engine’s success rests on… Continue reading Journalists Confront News Aggregation
An “Opportunity to Transform Journalism”
Leonard Downie, Jr., executive editor of the Washington Post is taking an “opportunity to transform journalism for a new era.” This, of course, means some drastic changes to his newsroom: Shrinking the newsroom staff Tightening up the paper’s news hole Cracking down on story length & publishing story length guidelines for the staff, along with… Continue reading An “Opportunity to Transform Journalism”
Traditional Media in Trouble – Innovation Injection Needed
Editor & Publisher looks at how newspapers dropped the ball (and Google picked it up): “…as newspapers cede a portion of their ad revenue for Google to act as a middleman, there should be a lesson learned: whatever the “next thing” is, newspaper companies should figure it out and get on it right now, before… Continue reading Traditional Media in Trouble – Innovation Injection Needed
Print’s Downfall “One of the Best Opportunities in Business Today”
Jason Calacanis shares some words about the state of the newspaper industry: “…the fact that folks can’t figure out the obvious place for print in this world is just shocking… This is one of the best opportunities in business today…” His only hint at what the solution might be… “it’s the message NOT the medium… Continue reading Print’s Downfall “One of the Best Opportunities in Business Today”
Google to Sell Ads in Newspapers
Google is expanding its ad sales into print newspapers. It is a curious opportunity, but not without risks, even if successful: “…publishers can get much-needed revenue but in doing so they may well make Google — which is already the biggest seller of online advertising — even stronger.” At the core of the Google plan… Continue reading Google to Sell Ads in Newspapers
Newspaper Restructuring in Four Easy Steps
Wired reports on massive changes within Gannett, as they restructure their newsrooms. Their four goals: Prioritize local news over national news Publish more user-generated content Cecome 24-7 news operations, in which the newspapers do less and the websites do much more Use crowdsourcing methods to put readers to work as watchdogs, whistle-blowers and researchers in… Continue reading Newspaper Restructuring in Four Easy Steps
7 Tactics for Newspaper Success
Forbes looks at what the what newspapers are doing right, which is “exactly what industry experts have been telling papers across the country to do.” Emphasize local coverage Offer stories you can’t get anywhere else Keep it short Pick a point of view Keep serving up sports Don’t forget to goose circulation Ditch the broadsheet… Continue reading 7 Tactics for Newspaper Success
Newspaper Circulation: Declines, Falls, then Plunges
Okay, which sounds worse: Big Metros Show Severe Declines in Latest Circ Report Daily Circulation Falls at U.S. Papers Circulation Plunges at Major Newspapers Changing that single word adds such urgency to the title.
Newspapers & Magazines Embracing Change
Some news clips from around the web, show an increasing awareness and openness to changes needed in the publishing industry. Forbes reports on the future of news: “So what does the future hold for the news business? To an increasing degree, blogs and user-generated content will be part of the mix.” Editor & Publisher has… Continue reading Newspapers & Magazines Embracing Change