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Archive for October, 2006

Google Moves in on Niche Markets

Google is launching a customized search tool, moving in on niche markets, where smaller players have tried to be the “Google” of a certain industry. From the Financial Times:
“By letting companies and individuals build their own specialised search engines, it will also create competition for the many new “vertical” search products that have recently been […]

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Marketwatch reports on the progress that magazines have made in their viewpoints on the value of the web:
“Publishers now routinely brag to me about how much their sites are being budgeted to contribute to the bottom line — one leading magazine executive was bursting with pride when he told me that his site will account […]

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The New York Times has an interesting article today titled “For Music’s Sake.”
The writer took the stance of being mildly incredulous about the idea of pursing a hobby just for the sake of it, without any earnings potential. I, of course, brought this line of thinking back into the ‘established media’/’citizen media’ debate, and wondered […]

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The Washington Post has yet another article on the Google offices, and why the company is so envied. Innovation is the key, but at Google, innovation is not just a word in a powerpoint slide:
“If you’re not failing enough, you’re not trying hard enough,” said Richard Holden, product management director for Google’s AdWords service, in […]

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Libraries and Leafblowers

A funny thing is happening. While people debate whether the death of print is upon us, the argument itself is becoming irrelevant. Today’s Wall Street Journal has an article that underscores this. It profiles how libraries are changing to become “information commons,” places where there are fewer books, but more services, and greater access to […]

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Stephen Adler, editor-in-chief of BusinessWeek talks about staying relevant as a news source:
“There is no question people need reliable and accurate business information. I want BusinessWeek to be in a position not to care too much if they want it in print, online or on mobile devices. As long as we’re doing that, we have […]

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Think about this for awhile: “Google is projected to pocket a full quarter of US online advertising market in 2006.” Marketwatch and eMarketer also report on this story.
To help you get a piece of this pie, here are the Top 35 Most Profitable Keywords in AdSense system:
“Expensive keyword” (high CPC) isn’t equal to “profitable keyword” […]

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An interesting story on the power of “networked citizen journalism.” Just a little story of how several people on the web, through blogs, were able to add a deeper level of insight to New York Times article.
Here is another story, this time from the Columbia University campus that talks about the differences of reporting news […]

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Quality Editorial: Priceless?

Matt McAlister was exploring his feelings the Web 2.0 bubble, and touched upon an interesting question. He reflects on his first encounters with the threat of the internet to the market share of a print magazine he owned:
“Was our island of high quality editorial a strong enough position to grow from?”
The rest of the article […]

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I am having a hard time finding some good news for print and “old media” this Tuesday morning. Marketwatch has this uplifting headline: “More misery for newspaper companies seen.” (link via I Want Media)
“Ad sales are lackluster at many newspapers, as advertisers look at dropping circulation numbers and assume that they won’t reach as many […]

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