The Curation Dilemma for Publishers

In my blog at WeGrowMedia.com, I explore the differences between curation, collection and experience from the point of view of publishers and media companies. I compare personal collections that we have as hobbies, to a publishers decision on which content to present to their audience. An excerpt:

“The drive for offering ‘more’ is not always the best path. It does not always create something unique. It does not always better serve a target audience. It does not always differentiate you from the competition. It does not always offer something that can’t be found elsewhere. It does not always solve a problem, or fulfill a desire.”

Read the full post here: Digital Publishing: Curation vs Collection vs Experience

Have a great day.
-Dan
973-981-8882 | Twitter: @DanBlank | dan@danblank.com

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