Where do new ideas come from?
Ideas that move your business forward.
Ideas that take you to your goals.
These ideas come from problems.
Problems that your customers face everyday.
But don’t always know they have.
Sure, you need to talk to your customers.
And watch your customers.
To understand the needs they don’t even know they have.
But you also need to look outside of your industry.
In the most unlikely of places.
To find the most absurd connections.
At the most unexpected times.
These new ideas are hiding.
And you can find them. Easily.
If you simply open yourself up to the possibilities.
New ideas are born.