Online Viewing of TV Programs Increases

It seems that audiences are beginning to view TV programs separate from their TV’s:

“Nearly 16% of American households who use the Internet watch television broadcasts online, according to a report released Monday by The Conference Board and TNS.”

“The Consumer Internet Barometer survey says more than three out of five online TV viewers cite personal convenience as the major reason for watching TV broadcasts online, while more than one-third choose online viewing in order to avoid watching television commercials.”

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