Waiting to Profit from the Facebook Bandwagon

Interest in Facebook is growing, as many smaller businesses are attempting to create profitable businesses on the platform:

“Facebook, based in Palo Alto, Calif., opened its service to outside developers this spring, inviting them to create tools for the site and to try to profit from them. Since then, more than 4,000 “applications” have flooded onto the site, spicing it up with games or whimsical programs called widgets…”

“…life as a barnacle on Facebook’s hull can be profitable. “This is a completely new channel of delivering content to users and letting them communicate,” he said. “Owning that over the long stretch can be worth a lot.”


“… exuberance has infused the expanding Facebook universe, even though no one has yet proved it is possible to build a profitable business with sustainable revenues on the site.”

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