Posted in media, newspapers, magazines, innovation, journalism on Dec 28th, 2007
There are lots of 2007 media industry recaps online, I will try to recap them all!
Online Journalism Review: “Five Lessons from 2007.”
Breaking news blogs take off, as does distribution of content via widgets. The media are still figuring out how to best leverage user-generated content.
Folio magazine: “2007: The Year in Magazines.”
Some magazines fold, some titles […]
Scott Karp takes a critical look at how B2B publishers need to change to meet the needs of readers.
He gives compelling examples of how some publishers are approaching the web with a reader focus - breaking down walls between how information has traditionally been packaged. His conclusion:
“These are just a few examples of print publishers […]
Posted in magazines on Dec 16th, 2007
Lisa Snedeker of Media Life explains how the landscape has changed for magazines:
“The reality is that the magazine industry has been forever changed, and it’s not just the result of competition from the internet.”
“Magazines are no longer a given for readers and advertisers. In these new, harsher times, they are having to set themselves apart […]
Posted in Uncategorized, magazines on Dec 9th, 2007
Jon Friedman chats about the state of magazines in America:
“Fortunately, most (though not all) magazines have moved past the prehistoric practice of merely slapping copy from their publications onto the Web. They’re incorporating more video and audio products as well. But they have a long way to go before they establish distinct identities for their […]
Posted in magazines on Dec 2nd, 2007
I wanted to share just one example from my life where the web has altered my need for magazines. I will also look at how magazines can evolve to serve their audiences in new ways as their behavior changes.
One of my hobbies is an obsession with stereo equipment. There is a whole culture built around […]
Posted in print, magazines, customer experience on Nov 19th, 2007
Google has filed a patent for them to create print magazines that will include personalized content and highly targeted advertising. Michael Arrington notes a few elements of the patent application that shows where Google finds flaws in the traditional magazine publishing model:
“Publishers often lack insight into the profiles of consumers who purchase their publications, and, […]
The New York Times looks at the print vs. web divide among video game magazines and their readers:
“Noel Goodman subscribes to three video game magazines, but he wants information faster than the magazines can reach his mailbox. “I can find out on the Internet information that won’t be in magazines for another month…”
“Magazine publishers say […]
Jeff Jarvis doesn’t think magazines will go away, but feels that their high startup costs will mean few new titles in the future:
“…once you already have one, if it’s profitable and if you’re smart, it can still prosper, especially if it learns how to gather and serve its community online. So I don’t think those […]
Posted in media, content, newspapers, magazines on Nov 5th, 2007
A company called Attributor is building a service that will allow content creators (eg: big media) to track who uses their copyrighted material elsewhere on the web:
“The company has developed software that identifies an electronic “fingerprint” for a particular piece of material — an article, a picture, a video. Then it hunts down any place […]
Posted in advertising, newspapers, magazines on Oct 30th, 2007
Whether newspapers and magazines are earning more online may not be the only issue… they are certainly spending more online:
“Newspapers and magazines will spend $536.8 million this year on online advertising to promote their print and online brands, up 28.4% over last year, according to a new report from eMarketer.”
