Newspapers & Magazines Increase Digital Ad Spending by 28.4%
Oct 30th, 2007 by Dan Blank
Whether newspapers and magazines are earning more online may not be the only issue… they are certainly spending more online:
“Newspapers and magazines will spend $536.8 million this year on online advertising to promote their print and online brands, up 28.4% over last year, according to a new report from eMarketer.”