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Archive for June, 2007

Om Malik looks at the 5 ways iPhone will change the wireless biz:

“I am certain that the mobile telecoms world will count its time in two Eras. The Era BI: time Before the iPhone, and the ERA AI: time After the iPhone,” writes Tomi T Ahonen, co-author of book, Communities Dominate Brands, who believes that […]

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Marketing Needs Social Media

Brian Solis has a phenomenal post on how social media is affecting marketing. I am always skeptical of “manifestos,” as Brian calls his post, but it is filled with great ideas.

“The future of marketing integrates traditional and social media elements. The new mix will include what you know along with the tools to succeed in […]

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The New York Times takes a look at the value of opening up a retail shop within virtual world Second Life:

“This is more about relationship building for us right now, and exposing our brand.”

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Michael Arrington reflects on the success of Technorati, and how they are an interesting case study for the power of links. He assumes that their tagging links have helped push them to the top of search engine results, as Google and the rest place a high value on links. However, this may turn out […]

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Broadcasting & Cable looks at the rise of online video within newspaper websites:

“In the race to capitalize on the popularity of broadband video, newspapers are continuing to take a page from TV stations’ playbooks by producing increasingly sophisticated newscasts and other Web programs. And although the newscasts may not pose a threat to stations’ ratings, […]

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The New York Times has an interesting article about how the boundaries between different forms of media have disappeared, and one non-profit that is helping to come up with innovative solutions to the most vexing problems for media companies. To start, a sober look at how media has changed:

“Today, I watch “Lost” on my laptop […]

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Wall Street Journal reporters had a chat with Rupert Murdoch, who commented on how the web is affecting traditional media:

“We’ve got to find new ways and new business models to get revenues. Or else the world is going to be owned by Google… The Internet is a great leveler. All newspapers count for less these […]

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The New York Times reports on a growing trend: ads on the front cover of magazines and newspapers:

“Journalists lament the trend as a potential sign that the boundaries between editorial and advertising content are weakening, and because the advertisements reduce the amount of prime space for news and feature articles. But front-page ads seem destined […]

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BusinessWeek has moved their Executive Editor John Byrne from the print side over to the web side, indicating the growing importance of the online space for BusinessWeek.

“Mr. Byrne will be responsible for the editorial operations of BusinessWeek.com and will guide the further integration and collaboration between the print and online editorial staffs.”

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Mark Glaser takes a look at the online mapping phenomenon, with a good overview and a look at how people are sharing data and participating in social networks through them. He also looks at how media companies are using them to provide local information to readers:

“The Washington Post’s Local Explorer helps people track crime, home […]

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