http://danblank.com/blog/2006/09/22/click-fraud/ Sun, 23 Nov 2008 13:01:48 +0000 http://wordpress.org/?v=2.0.2 http://danblank.com/blog/2006/09/22/click-fraud/#comment-12900 Sun, 09 Sep 2007 15:38:48 +0000 http://danblank.com/blog/2006/09/22/click-fraud/#comment-12900 Click fraud is a growing concern among search engine marketers, but who ultimately is to blame? Click fraud is a growing concern among search engine marketers, but who ultimately is to blame?

]]> http://danblank.com/blog/2006/09/22/click-fraud/#comment-194 Fri, 22 Sep 2006 18:57:50 +0000 http://danblank.com/blog/2006/09/22/click-fraud/#comment-194 One of the easiest ways to set up a sites with ads that your "paid to read" gang clicks on is to establish a nest of splogs and automatically populate them with plagiarized content from other blogs. Companies like Google and Yahoo can benefit from better automatic <a href="http://ebiquity.umbc.edu/tag/splog" rel="nofollow">splog detection</a>. It might be possible to test this hypothesis by analyzing the frequency of splogs as a source of clicks for an advertiser. If anyone whould like to share their data we might be able to do such an analysis. Contact <a href="mailto:finin@cs.umbc.edu" rel="nofollow">us</a> if you are interested. One of the easiest ways to set up a sites with ads that your “paid to read” gang clicks on is to establish a nest of splogs and automatically populate them with plagiarized content from other blogs. Companies like Google and Yahoo can benefit from better automatic splog detection. It might be possible to test this hypothesis by analyzing the frequency of splogs as a source of clicks for an advertiser. If anyone whould like to share their data we might be able to do such an analysis. Contact us if you are interested.

]]>